The project concerns the implementation of a design strategy (hereinafter referred to as the “Design Strategy” or “DS”), which includes recommendations regarding further activities related to the application of design within the Company in such areas as values, offer, business model, technology, organizational structure, and communication processes.
The planned activities include:
- Implementation of design-based innovation processes, together with the appointment of a Design Coordinator.
- Implementation of a product innovation designed as part of the design process.
- Investment in fixed assets and intangible assets necessary for the implementation of new products.
- Design of promotional and communication materials for the product innovation.
As a result of implementing the recommendations set out in the Design Strategy, the final outcome will be the market introduction of:
- A product innovation, namely the EcoFlow Chiller — an environmentally friendly chilled water unit — developed and implemented within a design process involving the preparation of a detailed design concept focused on technical, functional, and aesthetic features.
- Innovation in business processes.
The project will contribute to strengthening the Company’s market position, increasing customer satisfaction, and supporting the implementation of its sustainable development strategy. The activities planned under the project stem directly from the recommendations and are consistent with the Company’s development vision, while the scope of the recommendations has been justified in detail in the Design Strategy. These measures will contribute to the comprehensive optimization of production, organizational, and marketing processes, thereby increasing the Company’s competitiveness in the market.
Project implementation period: 01.01.2025 – 31.12.2026
Project value: PLN 4 399 500,00
Amount of funding: PLN 2 963 075.00
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